# A public benchmark for an AI-driven travel industry

Markdown alternate of <https://readiness.globetrotters.ai/about>.

AI assistants are becoming the new front door of travel discovery. Whether you
are a destination, a hotel, a restaurant or an attraction, your visibility now
depends on whether AI agents can find, understand and recommend you.

## What is AI Presence Readiness?

A public technical audit and benchmark — free, objective, repeatable. We score
every site we audit on five pillars: Machine-Readable Core, Content for AI,
Crawlability & Discoverability, Action Readiness, and Authority & Ecosystem. The
result is a 0–100 score and grade you can use to understand and improve your AI
presence.

## Who is Globetrotters.ai?

[Globetrotters.ai](https://globetrotters.ai) is the Official AI Presence platform
for travel. We help regions, cities, hotels and travel brands make their content
and inventory discoverable and actionable by AI agents.

For the full report, the AI Narrative Audit, monitoring and an automated fix path
for every failing check, see <https://studio.globetrotters.ai>.

## Principles

- **Public.** Every audited domain has a clean, shareable URL.
- **Objective.** The technical score uses fixed weights and repeatable checks —
  the same site gets the same score, every time. No AI judgement in the scoring
  loop.
- **Transparent.** The [methodology page](https://readiness.globetrotters.ai/methodology)
  documents every check and threshold. No hidden inputs.
- **Respectful.** Every report includes a clear correction and opt-out path. We
  will remove any brand or destination on request.

## Run the readiness check from your own AI assistant

The readiness check is not just a web form. The same audit is exposed as a public
MCP server, so any MCP-capable assistant can score any travel website and query
the global benchmark on its own. No signup, no API key, no auth.

Endpoint: `https://mcp.globetrotters.ai/readiness` (streamable-http)

Add it to your assistant's MCP settings and it gets four tools:

- `check_readiness` — audit any domain; returns the 0–100 score, the per-pillar
  breakdown and the top issues to fix.
- `get_audit_status` — poll a running audit (a fresh audit takes 1–2 minutes).
- `get_benchmark_summary` — global readiness stats across every site we have scored.
- `get_benchmark_cohort` — the per-country leaderboard for any ISO country code.

The full protocol and tool schemas are public in the
[MCP server card](https://readiness.globetrotters.ai/.well-known/mcp.json).

## Contact

<contact@globetrotters.ai> · [LinkedIn](https://www.linkedin.com/company/globetrotters-ai)